Pilot Questionnaire

This questionnaire will help me hugely and the answers will go a long way to contributing to the success of our group’s TV Website, TV Channel Listings, and Newspaper Advertisement.

1. What is your gender?
Female
Male
2. How old are you?
11-15
15-18
18-21
21-25
25+
 3. Do you like soaps?
Yes
No
4. How often do you visit TV channel websites?
Every day
Once a week
3-4 times a week
Once a month
A few times a year
Never 
5. What information should be on a TV channel website? (tick all that apply)
Shows on the channel
TV show information
News
Upcoming events
Interviews
Advertisements
6. What is your favourite channel?
BBC 1/2/3/4
ITV 1/2/3/4
Channel 4
Channel 5
6. What type of shows do you enjoy most? (tick all that apply)
Sitcom
Documentaries
Soaps
Cartoons
Kids Programmes
Dramas
News
Reality TV
Other (Please specify)
7. What colours look best on a TV channel website?
Classic colours (black and white)
Cold colours (green, blue, purple etc.)
Hot colours (red, orange, yellow etc.)
8. What is the main attractive feature on a TV channel website?
Layout
Information
Design
Images
Other (Please specify)
9. How often do you read newspaper advertisements?
Everyday
Once a week
Once a month
Once in a couple of months
Never

10. Which advertisement types catch your attention?
Animated advertisements
Video advertisements
Audience advertisements
Other advertisements

11. What sort of information do you expect to see in the newspaper advertisements?
Companies contact details
Name of the company
What kind of services the company offers
Companies slogan
Other

12. What kind of colours do you expect to see in the newspaper advertisement?
Classic colours (black and white)
Cold colours (blue, green, purple)
Hot colours (yellow, orange, red)

13. Do you expect to see any images in the newspaper advertisement?
Yes
No

14. If yes what kind of images will attract your attention?
Black and White
Colourful
Any type
Other

15. How often do you read a TV listings magazine?
Daily
Weekly
Monthly
Occasionally
16. Reasons for reading a listings magazine?
To find new TV shows
To be up to date when your favourite shows are on
For spoilers of this weeks TV programmes
I don’t read them
Other.. please specify.

17. What attracts/would attract you to a listings magazine?
The main image, showing an insight into a particular programme
The easy to read layout
Colours used
The variety of TV programmes shown
Exclusive information only found in that listings magazine
Detailed pages
18. Which colour scheme do you think best fits a soap TV listings magazine?
Black and white
Basic colour scheme, which does not take away from the images/text
A bright eye catching colour scheme, which will attract the audience to the main front cover

19. Would you buy a listings magazine that had a soap or TV programme that you’d never watched, with the story line dominating the front cover?
Yes
No
If the TV programmes I was interested in were also featured on the front cover

20. A reasonable price for the listings magazine?
Under £1
£1-£1.30
£1.30-£1.80
£2+

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